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Dr. Shashank Joshi (Extreme Left) , president of The Indian Academy of Diabetes, Luke Coutinho (Centre) & Kiara Powar

Teen Sportscaster Kiara Powar Tackles Diabetes Stigma Head-On

In a bold move to challenge misconceptions surrounding diabetes management, 18-year-old sportscaster Kiara Powar has launched the #InsulinSeMatDaro campaign. This initiative seeks to empower individuals living with diabetes and promote a more informed understanding of insulin use. 

As National Diabetes Month begins this November, 18-year-old Kiara Powar, a renowned sportscaster and advocate known as the Voice of Diabetes, is leading a significant campaign named #InsulinSeMatDaro. Diabetes continues to impact millions across the globe, and a new initiative launched in conjunction with World Diabetes Day on November 14 aims to dismantle prevalent misconceptions about insulin. This effort highlights the essential importance of accessible diabetes medication in improving overall health and well-being. 

The #InsulinSeMatDaro campaign, drawing inspiration from the International Diabetes Federation’s theme of “Diabetes and Well-being,” will showcase enlightening discussions between Kiara and two esteemed health professionals: Padma Shri Dr. Shashank Joshi, president of The Indian Academy of Diabetes, and Luke Coutinho, a well-known integrative lifestyle expert. Kiara will feature her upcoming dialogues on her social media platforms, addressing the physical, emotional, and social ramifications of diabetes. These discussions aim to deliver crucial insights for individuals managing the condition and their carers. 

Kiara’s campaign aims to clarify misconceptions about insulin, an essential medication for managing diabetes. “For Type 1 diabetics, insulin is not optional; it is a lifelong necessity,” Dr. Joshi stated, highlighting the critical importance of early treatment and lifestyle adjustments in effectively managing the disease. Understanding the complexities of diabetes empowers individuals to take proactive health measures and reduces the stigma associated with insulin usage, he emphasised. Taking a proactive approach to diabetes care can significantly enhance the physical and mental well-being of those affected, experts assert. 

Kiara’s campaign serves as both an educational initiative and a compelling call to action. Recognizing the significant socioeconomic challenges faced by many diabetics, Kiara is leading a crowdfunding initiative to lower the cost of diabetes medications. Kiara is taking significant steps to provide subsidized insulin and other essential supplies, aiming to assist those facing challenges in affording their healthcare needs. A relentless advocate for change, she is committed to breaking down economic barriers in diabetes treatment, understanding that equitable access to medication can significantly transform lives. 

Luke Coutinho, a prominent advocate in the realm of lifestyle and wellness, commended Kiara for her dedication to raising awareness about diabetes management through holistic lifestyle modifications. “Information serves as a powerful tool for empowerment, and Kiara’s campaign is establishing a platform aimed at educating millions of individuals living with diabetes and those at risk,” he stated. According to Coutinho, the campaign's focus on lifestyle modifications has the potential to lessen the impact of diabetes and encourage preventive health practices that foster resilience.

Kiara first encountered diabetes at the age of two, which gave her a clear understanding of the daily struggles that people with this condition face. “I was fortunate to have a supportive family,” Kiara stated, “but I recognize that many individuals lack the same resources.” “I aim to alleviate some of the challenges and fears that others may face on their journey.” Her initiatives focus on enabling individuals to take charge of their health through the dissemination of accessible, actionable information while cultivating a nurturing community. 

With the rise of #InsulinSeMatDaro, Kiara’s campaign is poised to motivate countless individuals by emphasizing the critical role of insulin, challenging stigma, and advocating for universal treatment access for those in need. Kiara is actively transforming the conversation surrounding diabetes through her impactful outreach on Instagram and YouTube, fostering a more inclusive and informed future for those living with the condition.


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